Nonprofit video production · in the plan

Most visitors will not read your About page. They will watch a minute.

Every nonprofit website we build comes with up to five one-minute videos a year, made only from the photos and clips you already have: one program, what the money bought, what the year added up to. Below are fifteen samples, how each one is made, and where a minute like this earns its place on your site.

What every video is
  • →About a minute, wide for the site and vertical for social media, captions burnt in, plus a text version.
  • →Only your pictures. Every scene is a photo or clip you send. No AI-generated scenes or people, no stock footage.
  • →Your own numbers, from your site and your filing, confirmed by you before anyone sees the cut.
  • →Within one week of getting your material, with one round of changes.
  • →In the plan. Up to five a year at $180 a month. Nothing costs extra.
Fifteen samples

About a minute for each of fifteen sample organizations.

Each video was made the way yours would be: a script from the organization’s own pages and numbers, one program, one dollar followed. Press play, or read the script under each one.

01

Hazel’s minute.

Copper Ridge Animal Rescue · One animal, what the money pays for, and what the year added up to, from the rescue’s own numbers.

Copper Ridge is invented, so it has no photos of its own. This sample uses AI clips of its rooms and animals and free stock footage where a real organization’s photos would go. For your organization we use only the photos and clips you send.

Read the script instead (about one minute)

This is Hazel. She came to Copper Ridge Animal Rescue on the 28th of August, recovering from surgery on a back leg.

Copper Ridge is an old feed store on Mill Street. Three staff, one part-timer, and 85 foster homes. Last year, 612 animals came through its doors.

First stop: the vet. Vaccines, a microchip, and for Hazel, surgery. The average animal costs about $917, and one surgery can cost more than that on its own.

Next, Hazel needs a foster home. Three quiet weeks: no stairs, no jumping. The rescue sends her medication, a crate, food, and a ride to her follow-up visits if needed. Once she is listed, her foster family gets the first chance to keep her.

Last year, 571 animals were adopted. Hazel is still waiting for her foster home. Foster, adopt, or give monthly, so the vet can say yes to the next surgery without a phone call first.

Sample video. Copper Ridge Animal Rescue is invented and every figure is a sample. Stock footage (Pexels) stands in for the rescue’s own clips; the clips of Hazel, the feed store, its rooms and porch, and some of its animals are AI-generated. No one’s face is shown. The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
02

A Saturday, in a minute.

Quarry Road Food Pantry · A distribution day, what the cash buys, and what the year added up to, from the pantry’s own numbers.

Quarry Road is invented, so it has no footage of its own. This sample uses free stock footage where a real pantry’s own clips would go: no client and no face is shown. For your organization we use only the photos and clips you send.

Read the script instead (about one minute)

Saturday, nine a.m. Quarry Road Food Pantry, 61 Quarry Road, since 1994.

Anyone in the county, once a week. No proof of income. No ID.

You pick your own food: client choice, with a points guide by household size.

In 2025: 1,380 households, 3,940 people, 24,700 visits, and 612,000 pounds of food out the door — food bank 61 per cent, retail rescue 24 per cent, drives and purchases 15 per cent.

Cash spent in the year: $398,000. Food purchases $172,000, staff $109,000, building, utilities and the truck $63,000, administration $31,000, fundraising $23,000.

Sixty-five cents of cash moves one pound of food. Donated food, $842,000, is counted separately, shown the way the filing shows it.

Every figure is on the site. Give, volunteer, or host a food drive.

Sample video. Quarry Road Food Pantry is invented and every figure is a sample. Stock footage (Pexels) stands in for the pantry’s own clips; no client is shown and no one’s face appears. The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
03

Four o’clock on Wharf Street.

Harborlight Youth Arts · Six free programs, what a year of them costs, and where every dollar went.

Sample video. Harborlight is invented, so it has no footage of its own: the clips are free stock (Pexels), no student is shown and no face appears, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

Four o'clock on Wharf Street.

This is Harborlight Youth Arts... four eighteen Wharf Street, Astoria, since two thousand eleven.

Six programs, ages eleven to eighteen. What a family pays is nothing at all.

Drawing and ceramics downstairs. A printmaking and zine lab upstairs. A darkroom, a clay room... and a mural crew that gets paid.

Last year, one thousand one hundred and forty young people... thirty-eight thousand four hundred studio hours... twenty-one thousand six hundred hot meals.

Six apprentices, ten weeks, eighteen dollars an hour. Ten thousand eight hundred dollars in wages.

Of everything spent last year, eighty-one percent went to the programs. Twelve percent to management, seven percent to fundraising.

Sixty-two percent came back for a second term.

Every filing is on the site, free, with no form to fill in. Enrol a young person, volunteer, or give.

Sample video. Harborlight Youth Arts is invented and every figure is a sample. The clips are free stock (Pexels), no face is shown, the narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
04

Forty-one funds, in a minute.

Wren Valley Scholarship Foundation · One application, the awards paid, and where the money went, from the foundation’s own numbers.

Sample video. Wren Valley is invented, so it has no footage of its own: the clips are free stock (Pexels), no recipient is shown and no face appears, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

In Wren Valley, every award is read out loud at commencement.

This is the Wren Valley Scholarship Foundation... a register of funds, kept since nineteen eighty-seven.

Forty-one funds. One application.

Each fund was started by somebody here. A family, a graduating class, a business, a teacher.

In twenty twenty-six, ninety-four seniors were awarded three hundred and twelve thousand five hundred dollars. Sixty-two were the first in their family to go on.

The window opens the first of February and closes the fifteenth of March. Volunteer reviewers score the applications without seeing names.

From the filing: revenue, four hundred and eighty-six thousand two hundred dollars. Awards paid, two hundred and ninety-eight thousand. Running costs, sixty-one thousand four hundred.

A fund starts at a thousand dollars a year, or ten thousand endowed. Every total on the site is added up from the award list, never typed in.

Sample video. Wren Valley Scholarship Foundation is invented and every figure is a sample. The clips are free stock (Pexels), no face is shown, the narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
05

A season, in a minute.

Old Ferry Playhouse · The warehouse, the season, and where the money went, from the playhouse’s own numbers.

Sample video. Old Ferry is invented, so it has no footage of its own: the clips are free stock (Pexels), no face appears, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

A grain warehouse at the ferry landing, built in nineteen eleven.

In nineteen sixty-one, eleven neighbours staged a play on the loading floor. This is the Old Ferry Playhouse, in its sixty-fifth season.

The county sold them the building for one dollar. The hundred and eighty seats came from a cinema that closed in nineteen eighty-eight.

On now: The Importance of Being Earnest. Next: Twelve Angry Jurors. Eighteen dollars a ticket, twelve for students.

One and a half staff, nine board members... and about a hundred and forty volunteers a season, on stage and off.

Last year the Playhouse took in four hundred and eighteen thousand dollars. Tickets and passes were most of it; gifts and sponsors paid the rest.

Of what it spent, fifty-five percent went to the productions themselves. Twenty-four percent kept the building standing. Sixteen thousand dollars went to reserves.

The season, the auditions, the crew sheets and the filings are all on the call board.

Sample video. Old Ferry Playhouse is invented and every figure is a sample. The clips are free stock (Pexels), no face is shown, the narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
06

An afternoon, in a minute.

Kestrel Youth Center · One day at the center, what it costs, and what the year added up to, from its own numbers.

Sample video. Kestrel is invented, so it has no footage of its own: the clips are free stock (Pexels), no young person is shown and no face appears, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

Three o'clock. The van leaves at two forty-five.

Kestrel Youth Center. A free teen center and mentoring program, ages eleven to eighteen, on Millrace Street.

Doors open at three. Homework, the kitchen, the studio, the gym... and dinner, every night.

Nine thousand four hundred plates this year, counted by the kitchen lead each night.

A hundred and forty-two young people came thirty days or more this school year. Attendance is taken at the door, by name.

Thirty-eight mentor matches. Thirty-one of the matches that started a year ago were still meeting at twelve months.

What the center cannot prove, it does not claim. It reports who came, how often, what they ate, and what they said.

Of four hundred and seventy-one thousand dollars spent last year, three quarters went to the programs. Staff, food, and the van.

Sixty dollars is dinner for a week, for one young person. The day sheet, the hours and the filings are all on the site.

Sample video. Kestrel Youth Center is invented and every figure is a sample. The clips are free stock (Pexels), no face is shown, the narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
07

A season, in a minute.

Tenmile Youth Soccer Club · The fields, what a family pays, and where the season’s money went, from the club’s own numbers.

Sample video. Tenmile is invented, so it has no footage of its own: the clips are free stock (Pexels), no player is shown and no face appears, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

Two o'clock. The field report goes up.

Tenmile Youth Soccer Club. Ten fields, posted open, closed or limited, every day.

A recreational season costs the club about two hundred and sixty dollars a registration. The fee is ninety-five.

Sponsors, the concession stand and gifts pay the difference.

Eleven hundred and sixty players last year, across seventeen hundred and sixty registrations.

One in six played on aid. A hundred and ninety-three players... thirty-eight thousand dollars of fees waived. Nobody who asked was refused, and no proof of income is asked for.

Ninety-one of ninety-six coaches are cleared: application, background check, abuse-prevention training, concussion course, orientation. The five still waiting cannot coach.

Thirty-eight of forty-one closures were posted on time. By two in the afternoon on weekdays, seven in the morning on Saturdays.

Registration, the fields and the filings are all on the site.

Sample video. Tenmile Youth Soccer Club is invented and every figure is a sample. The clips are free stock (Pexels), no face is shown, the narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
08

The wait, in a minute.

Larkspur Family Counseling · The door, the wait, and what a session really costs, from the center’s own numbers.

Sample video. Larkspur is invented, so it has no footage of its own: the clips are free stock (Pexels), no person appears anywhere (as on the site itself), and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

A painted door on the street between two shops. Stairs up, and the waiting room is the first door on the left.

In a crisis, call or text nine eight eight. That line sits above everything else, on every page.

Larkspur Family Counseling. Six licensed counselors, and fees that slide from thirty to a hundred and forty dollars a session.

The first step is a phone call. Nothing is written on a website, and nobody is asked why.

Right now, about three weeks from that call to a first session. The median is twenty-one days. The longest was thirty-eight.

Last year: four hundred and thirty people and families... five thousand nine hundred sessions.

Three in five sessions were billed below what they cost. The fee fund paid the difference. Sixty-one thousand dollars, so that nobody was turned away for money.

Sixty-eight percent were still coming after six sessions.

The wait, the groups and the filings are on the site. Gifts go to the fee fund first.

Sample video. Larkspur Family Counseling is invented and every figure is a sample. The clips are free stock (Pexels), no face is shown, the narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
09

The gap, in a minute and a half.

Even Harvest · Fourteen farms, the wage gap in sample figures, and where the money went, from the ledger’s own numbers.

Sample video. Even Harvest is invented, so it has no footage of its own: the clips are free stock (Pexels), no child appears, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about a minute and a half)

Dawn on a tea hillside.

Even Harvest. Fair wages, verified. Portland, Oregon, since 2017.

A wage floor on 14 farms: Kenya tea, Uganda and Ethiopia coffee, Ghana and Côte d’Ivoire cocoa. About 2,900 workers on record.

The gap, in sample figures: $3.20 a day paid before joining, against a $4.10 sample benchmark. $0.90 a day to close. No real benchmark appears on the site.

Verified twice a year. 27 visits in 2025: pay sheets read, workers interviewed, chosen by the verifier.

67% of the gap closed, on average.

$240,000 paid by partner brands at 8–12 cents a pound: 2,400,000 lb × 10 cents. Held for the farms and paid against verified payroll. Not revenue.

$712,000 spent in the year: field verification $318,000, farm programs and benchmark work $141,000, publishing and the ledger $86,000, management and general $109,000, fundraising $58,000. 77 per cent program, 15 management, 8 fundraising.

$740,000 came in: grants $318,000, gifts $212,000, fees from brands $146,000, other $64,000.

Every farm, every visit, every filing is on the site. Pledge a premium, give, or apply to verify.

Sample video. Even Harvest is invented and every figure is a sample. Clips are free stock (Pexels). The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
10

A clinic night, in a minute.

Sawmill Free Clinic · Who qualifies, what a visit costs, and where the money went, from the clinic’s own numbers.

Sample video. Sawmill is invented, so it has no footage of its own: the clips are free stock (Pexels), no patient is shown, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

A mill town in western North Carolina, at five on a Monday.

This is Sawmill Free Clinic, on Mill Street since 1998.

Open evenings and Thursday mornings. About sixty volunteer clinicians. The patient pays nothing.

Three steps to qualify: income under the line, no health insurance, and living in Sawmill County.

(On screen: sample line for one person, $2,660 a month — 200% of the 2026 HHS poverty guideline, rounded.)

In the last year: 1,400 patients, and 5,200 visits. (On screen: 6,100 volunteer clinician hours, counted, not valued.)

Each visit cost the clinic $134. (On screen: $698,000 ÷ 5,200 visits = $134. The patient pays $0.)

Donated medication, $1.64 million at wholesale, is kept out of the totals.

$698,000 went out. Forty-six cents of each dollar is the four staff.

$720,000 came in, from foundations, gifts, the hospital, congregations, and the fall dinner. (On screen: $22,000 kept for the reserve.)

The filings are all on the site. Check if you qualify, volunteer, or give.

Sample video · Sawmill Free Clinic is invented and every figure is a sample. Clips are free stock (Pexels). The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
11

A house and a garden, in a minute.

Hollin House Museum & Garden · The rooms, the visitors, and what a visit costs against a ticket, from the museum’s own numbers.

Sample video. Hollin House is invented, so it has no footage of its own: the clips are free stock (Pexels), and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

A river town in the Hudson Valley, early in the morning.

This is Hollin House Museum and Garden, a river merchant's house, built in 1884.

Five rooms kept as the family left them. A walled garden, planted from their own seed books. And about 4,180 objects in the collection.

In 2025 the house was open 218 days. 24,000 visitors, about one in six on a free first Sunday. 61 school visits, and 6,400 hours from the docents.

Fourteen objects were conserved, paid from the collections-care fund, and from nothing else.

The museum spent $851,000. Fifty-two cents of every dollar went to the staff and the docents, twenty-two cents to the house and the garden.

A visit cost the museum about $35. The average ticket brought in about $11, because children, members and first Sundays are free.

$880,000 came in: admissions, members, gifts, rentals, the shop, and a state arts grant.

Every filing, every number, and how it was counted, is on the site. Visit, become a member, or adopt an object.

Sample video · Hollin House Museum & Garden is invented and every figure is a sample. Clips are free stock (Pexels). The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
12

The land, in a minute.

Alder Bend Land Trust · The acres kept, the easements visited, and where the money went, from the trust’s own numbers.

Sample video. Alder Bend is invented, so it has no footage of its own: the clips are free stock (Pexels), people appear only from behind, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

Morning on the Alder River.

This is Alder Bend Land Trust, in Kettleford, Washington, since 1991. Land kept open for good.

4,860 acres protected. Seven preserves, free and open dawn to dusk, with 14 miles of trail. And 38 conservation easements on private farms and forest.

Every morning, staff post each preserve's status on the website: open, muddy, or closed, and why.

Every easement is visited at least once a year. In 2025, 38 of 38. A stewardship fund of $1.46 million pays for doing it again.

240 volunteers gave 3,900 hours, on about two work days a month.

Alder Bend spent $812,000 in the year. 78% went to protecting land, caring for it, the trails, and community programs.

$884,000 came in. Memberships and gifts were the largest part: $412,000.

Today's trails, the work days, and every filing are on the site. Join from $35 a year.

Sample video · Alder Bend Land Trust is invented and every figure is a sample. Clips are free stock (Pexels). The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
13

A year after the fire, in a minute.

Cinder & Root · Testing, the slow cleanup, one site’s reading, and where the money went, from its own numbers.

Sample video. Cinder & Root is invented, so it has no footage of its own: the clips are free stock (Pexels), no face appears, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

A year after the fire.

This is Cinder and Root, in the Sable Hills, since twenty twenty-three. We clean burned and polluted ground with fungi, plants and char.

First, we test. Cores from each site go to an outside lab, and the results go up on that site's page.

Then living things do the slow work. Straw grown through with oyster mushroom. Then sunflowers, mustards and native grasses.

Fourteen sites are on the record. Four are finished, with a second test under the county's level.

At the old depot yard, the sample reading for lead went from four hundred and ten to ninety-six milligrams per kilogram. Same lab, same depth.

In twenty twenty-five, Cinder and Root spent five hundred and eighty-eight thousand, nine hundred dollars. Site cleanup, research and the lab, and training: eighty-one percent went to the work itself.

Six hundred and twelve thousand, four hundred came in: grants, gifts, contracts with public agencies, and training fees.

Every site, every reading, every filing is on the site. Ask for a soil test, learn the work, or give.

Sample video · Cinder & Root is invented and every figure is a sample. Clips are free stock (Pexels). The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
14

A checked list, in a minute.

Aging Well Navigator · The directory, the volunteers who check it, and where the money went, from the council’s own numbers.

Sample video. Aging Well is invented, so it has no footage of its own: the clips are free stock (Pexels), no one is shown as a client being served, and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

A porch, a neighbour, and a list.

This is Aging Well Navigator, a small council on aging in Fairfield and Pickaway counties, Ohio, since two thousand nine.

One directory of help for older adults and caregivers. Meals, rides, help at home, memory care, paperwork. Every listing belongs to someone else.

Every listing shows the day a volunteer last checked it. After a hundred and twenty days, it says so in red, and asks you to call first.

In twenty twenty-five, twenty-two volunteers checked four hundred and twelve listings, one phone call each. One thousand one hundred and forty hours.

When someone doesn't know where to start, they call the navigator. Two thousand nine hundred and sixty calls last year.

And one thousand eight hundred and fifty printed lists were taken from fourteen pick-up points.

Three hundred and ninety-six thousand dollars went out. Sixty-eight cents of every dollar is the three people who answer the phone, keep the list, and run the volunteers.

Four hundred and ten thousand came in: county levy grants, an Area Agency on Aging contract, and gifts.

Every listing, every number, and every filing is on the site. Twenty-five dollars keeps one listing checked.

Sample video · Aging Well Navigator is invented and every figure is a sample. Clips are free stock (Pexels). The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →
15

A quiet room, in a minute.

Ashgrove Haven · The helpline, the nights of shelter, and where the money went, from its own numbers. No person is shown.

Sample video. Ashgrove Haven is invented, so it has no footage of its own: the clips are free stock (Pexels), no person appears anywhere (as on the site itself), and the narration is a synthetic voice. For a real organization connectNPO uses only the photos and clips its staff send.

Read the script instead (about one minute)

Morning, in a quiet room.

This is Ashgrove Haven: domestic-violence services for one county in Oregon.

A helpline answers at any hour. You can call now, and you do not have to say your name.

The National Domestic Violence Hotline is free, confidential, and open day and night: one, eight hundred, seven nine nine, seven two three three.

Ashgrove Haven runs a shelter whose address is nowhere public, and advocates who help with the next step, whatever it is.

In fiscal twenty twenty-five: six thousand, eight hundred and forty nights of shelter, and four thousand, one hundred and twenty helpline calls.

Two hundred and twelve protective-order petitions prepared with an advocate. Forty-one households helped into housing.

One million, three hundred and seventy-six thousand dollars was spent in the year. One million, two hundred and thirty thousand of it went to the programs.

One million, four hundred and twelve thousand came in. Most of it was grant money, tied to what it was given for. Gifts with no strings pay for whatever the month needs.

The three most recent 990s are on the site. Seventy-five dollars is one night of shelter.

National Domestic Violence Hotline 1-800-799-7233 · text START to 88788 · chat at thehotline.org · Free. Confidential. 24/7.

1,230,000 + 104,000 + 42,000 = 1,376,000 (Form 990, Part IX) · 914,000 restricted + 498,000 unrestricted = 1,412,000.

Sample video · Ashgrove Haven is invented and every figure is a sample. Clips are free stock (Pexels); no person appears, as on the site itself. The narration is a synthetic voice and the music is AI-generated. Made by connectNPO.

See the sample site →

The fifteen organizations are invented, so they have no photos of their own. These samples use free stock footage (and, for Copper Ridge, some AI-generated clips of its rooms and animals) where a real organization’s pictures would go; no client, patient or child is shown, and faces appear only where the sample site itself already shows real Pexels photographs of adults at work, the narration is a synthetic voice and the music is AI-generated. Your video uses only what you send, and your director’s voice or words on screen.

How we make them

Four steps, and you say yes twice.

Once to the script, once to the cut. Nothing is filmed, nothing is generated, and nothing is published before your second yes.

The script is found the same way every time: Part III of your Form 990 names your programs in your own words; Part IX reports your expenses, split between programs, management and fundraising. We pick one program, use the figures your filing and your site already report, and you confirm every number. We quote the filing and never interpret it.

01

You send what you have

Photos, phone clips, a two-minute voice memo from your director, and one line on what the video is for: year-end giving, a program, volunteers, an event, the story in your new Form 990.

Send it by email or through the change-request form. Files of any size, any order.
02

We write a one-minute script

From your website and your filing, in your own words and numbers. One program, one moment, what the money bought, what the year added up to. We quote; we do not interpret.

You read it and reply yes, or say what to change.
03

We make it, within one week

Only your photos and clips, with camera moves on stills where you have few. Your director’s voice if you sent one; otherwise the words appear on screen. Captions burnt in. Wide for the site, vertical for social, and a text version for the page.

One round of changes is included.
04

You approve it, then it goes up

Nothing is published before your yes. We place it on the page it was made for and hand you the files for everything else.

The last frame carries one line: Made by connectNPO. Nothing else of ours goes in your video.
How organizations use them

Eight places a minute earns its keep.

Five videos a year cover the pages and the months you choose. This is where we put them, and where you can.

01

The top of your home page

Above the fold, muted, with captions. A visitor who will not read three paragraphs will watch a minute, and the minute says what you do and what it costs.

02

The donation page

Next to the ask. The video that follows one dollar through your programs is the case for giving; the button sits under it.

03

Year-end giving

The November email and the home-page banner we refresh each year carry the same minute, cut to the year you are asking for.

04

Social media

The vertical cut, captions burnt in, sound off. One post a month from the five videos covers half a year without a designer.

05

An event or a season

Registration is open, the show opens Friday, the fields are closed: a short video on the page and in the newsletter, made from last year’s photos.

06

Volunteers and staff

A minute that shows the place and the work recruits better than a list of duties. It goes on the volunteer page and in the reply to every inquiry.

07

Funders and the board

The video that reads your own numbers out loud belongs on the For-funders page, in a grant report, and at the annual meeting.

08

A printed flyer or a sign

A QR code on the flyer, the counter card or the lobby sign opens the minute on a phone. The words are on screen, so it works with the sound off.

Nonprofit video production, compared

Three ways to get a video made, and seven questions for any quote.

01 · Film it

A production company

New footage, shot on the day: a crew, a shoot, interviews and editing time.

Right when you need a new, filmed story. Compare quotes line by line with the questions below.

02 · Build it from what you have

Our plan

A one-minute video from your photos, phone clips and a voice memo, written from your own site and filing.

Up to five a year, in the $180 plan, within one week of your material. No filming, no interviews.

03 · Make it yourself

A staff member

Your own time and editing software. Captions, versions and music licensing are yours to sort out.

Right when someone on staff has the hours and wants to learn.

01 · How many shoot days?

Each day on location is time from your staff and the people filmed.

Ours: None. Nothing is filmed.

02 · Who is interviewed, and who arranges it?

Consent forms and scheduling are work, and someone has to do it.

Ours: No interviews. A two-minute voice memo from your director, if you want a voice.

03 · Who writes the script, and who checks the numbers?

A video that states figures is a claim about your organization.

Ours: We write it from your site and your 990. You confirm every number.

04 · How many rounds of changes?

Know the number before you see the first version.

Ours: One round, after you have watched the cut.

05 · Are captions included?

A video that plays without sound needs words on screen.

Ours: Yes, burnt in, plus a text version for the page.

06 · Is there a tall version for social media?

The wide version for a website does not fit a phone held upright.

Ours: Yes. Wide for the site, vertical for social.

07 · Who owns the files afterward?

If you want a new version next year, you need the files.

Ours: You do. Every file is yours.

The rules we keep

A video about trust cannot cut corners on it.

Every number is yours

Only figures from your site, your 990, or that you confirm in writing. Nothing rounded up, nothing invented.

Only your footage

No AI-generated scenes or people, no stock footage. What people see is your organization, from the photos and clips you send.

No children’s faces

Whatever you send, a child’s face is never shown, and everyone identifiable has agreed to appear.

You approve it

You read the script and watch the cut before anyone else does. Nothing is shared without your yes.

Five free videos

Your 990 has a story. For five nonprofits, we will turn it into a video for nothing.

No plan to buy, nothing to sign. You see the video first; if you like it, we ask to show it here as an example of our work, with your name on it. If you would rather not, the video is yours anyway.

  • →Send what you have, or nothing. Photos, phone clips, a two-minute voice memo from your director. If you have none, the video is your 990’s own words and numbers, set on screen.
  • →Made by the rules above. Only your pictures, your numbers, your yes twice.
  • →A written reply within one business day. No call needed.
5 places
Questions
Is video really in the $180 plan, or an add-on?

In the plan. Up to five one-minute videos a year, made and placed by us, at no extra cost. There is no higher tier and no add-on to buy.

We have almost no photos. Can we still have videos?

Yes. The story comes from your site and your 990. With few pictures, the video leans on your own words and numbers, set on screen, with movement on the photos you do have; we never fill the gaps with AI scenes or stock footage.

Do you film anything?

No. Filming, interviews and on-site production are not part of the plan. The videos are made from what you send: photos, phone clips, and a voice memo if you want your director heard.

Who chooses what the five videos are about?

You do, whenever you like: year-end giving, one program, volunteers, an event, the story in your new Form 990. If you have no preference, we suggest one each quarter and one for November.

Can we use the videos anywhere we want?

Yes. The video and every file are yours. Post them, email them, show them at a meeting, print a QR code to them. The only thing of ours in the video is one line on the last frame.

Why are the fifteen samples made with stock footage?

Because the fifteen organizations are invented and have no photos of their own. Each sample says so on screen and in the note beside it. Your video is made only from your material.

Is this advice about our 990?

No. We quote what the filing says and you confirm it. connectNPO does not provide legal, tax, accounting or Form 990 advice.

Five videos a year come with the website.

See your finished nonprofit website before you pay for it, then $180 a month for everything on this page and the rest of the plan.